Last updated June 17, 2026
INTRODUCTION
Hanwha Power (“we” or “us” or “our”) respects the privacy of our users (“user” or “you”). This Privacy Notice explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.psm.com/, including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the “Site”). Please read this privacy notice carefully. If you do not agree with the terms of this privacy notice, please do not access the site.
You are encouraged to periodically review this Privacy Notice to stay informed of updates. You will be deemed to have been made aware of, will be subject to, and will be deemed to have accepted the changes in any revised Privacy Notice by your continued use of the Site after the date such revised Privacy Notice is posted.
GLOBAL PRIVACY CONTROL (GPC)
We recognize and honor the Global Privacy Control (GPC) browser signal as a valid opt-out request from the sale and sharing of personal information, as required by the California Privacy Rights Act (CPRA). If your browser or browser extension transmits a GPC signal when you visit our website, we treat this as a request to opt out of the sale and sharing of your personal information and suppress non-essential tracking accordingly.
COLLECTION OF YOUR INFORMATION
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
Personal Data
Personally identifiable information, such as your name, shipping address, email address, and telephone number, and demographic information, such as your age, gender, hometown, and interests, that you voluntarily give to us when you choose to participate in various activities related to the Site, such as online chat and message boards. You are under no obligation to provide us with personal information of any kind, however your refusal to do so may prevent you from using certain features of the Site.
Derivative Data
Information our servers automatically collect when you access the Site, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Site.
Mobile Device Data
Device information, such as your mobile device ID, model, and manufacturer, and information about the location of your device, if you access the Site from a mobile device.
Third-Party Data
Information from third parties, such as personal information or network friends, if you connect your account to the third party and grant the Site permission to access this information.
How Long We Retain Your Data
We retain personal data only as long as necessary for the purposes described in this Notice or as required by law. CRM contact records are retained while the business relationship is active plus 24 months following last engagement. Form submission data is retained for 3 years from the date of submission. Website analytics data is retained for 14 months in Google Analytics 4. Email marketing suppression records are retained indefinitely to honor unsubscribe requests. Export control screening records are retained in accordance with applicable U.S. regulations.
USE OF YOUR INFORMATION
Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via the Site to:
- Assist law enforcement and respond to subpoena.
- Compile anonymous statistical data and analysis for use internally or with third parties.
- Increase the efficiency and operation of the Site.
- Monitor and analyze usage and trends to improve your experience with the Site.
- Notify you of updates to the Site.
- Offer new products, services, and/or recommendations to you.
- Perform other business activities as needed.
- Prevent fraudulent transactions, monitor against theft, and protect against criminal activity.
- Request feedback and contact you about your use of the Site.
- Resolve disputes and troubleshoot problems.
- Respond to product and customer service requests.
- Send you a newsletter.
DISCLOSURE OF YOUR INFORMATION
We may share information we have collected about you in certain situations. Your information may be disclosed as follows:
By Law or to Protect Rights
If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation. This includes exchanging information with other entities for fraud protection and credit risk reduction.
Third-Party Service Providers
We share your personal data with the following service providers who process data on our behalf. HubSpot Inc. provides CRM, marketing automation, email communications, website forms, and behavioral analytics. Data transferred includes name, email address, company, job title, IP address, page visit history, and form submission data. Google LLC provides website analytics, advertising measurement, and bot prevention services via Google Analytics 4, Google Ads, and reCAPTCHA. Data transferred includes IP address, device identifiers, browsing behavior, and ad interaction data. These providers are contractually required to protect your data and may only use it to provide services to us.
International Data Transfers
Hanwha Power is headquartered in Jupiter, Florida, USA. If you are located in the European Union or United Kingdom, your personal data may be transferred to and processed in the United States. Where such transfers occur, we ensure appropriate safeguards are in place. Transfers to HubSpot Inc. are covered by EU Standard Contractual Clauses incorporated into HubSpot's Data Processing Agreement. Transfers to Google LLC are covered by the EU-US Data Privacy Framework and applicable Standard Contractual Clauses. You may request information about applicable transfer safeguards by contacting privacy@us.psm.com.
Marketing Communications
We do not share your personal information with third parties for their own independent marketing purposes. We may use your contact information to send you communications about Hanwha Power products and services where you have provided consent. You may withdraw consent at any time using the unsubscribe link in any email or by contacting privacy@us.psm.com.
Third-Party Advertisers
We use Google Ads to display Hanwha Power advertisements to visitors who have previously visited our website. This remarketing activity uses cookies only when visitors have consented to Marketing cookies via our cookie banner. You may opt out at any time by declining Marketing cookies.
Other Third Parties
We do not sell your personal information to third parties. We may share aggregated, non-identifiable analytics data with our parent company Hanwha Impact Corp for business reporting purposes.
TRACKING TECHNOLOGIES
Cookies and Web Beacons
We may use cookies, web beacons, tracking pixels, and other tracking technologies on the Site to help customize the Site and improve your experience. We only collect personal information through tracking technologies after you have provided consent via our cookie consent banner. Most browsers are set to accept cookies by default. You can remove or reject cookies, but be aware that such action could affect the availability and functionality of the Site. However, they can be rendered ineffective by declining all cookies or by modifying your web browser’s settings to notify you each time a cookie is tendered, permitting you to accept or decline cookies on an individual basis.
Internet-Based Advertising
Additionally, we may use third-party software to serve ads on the Site, implement email marketing campaigns, and manage other interactive marketing initiatives. This third-party software may use cookies or similar tracking technology to help manage and optimize your online experience with us. For more information about opting-out of interest-based ads, visit the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.
Website Analytics
We partner with Google Analytics and HubSpot to analyze how visitors use our website and to improve your experience. These tools use cookies to collect information such as page visit frequency and duration. This data is only collected after you have provided consent via our cookie banner. You may withdraw consent at any time by clicking the cookie settings link in our website footer.
You should be aware that getting a new computer, installing a new browser, upgrading an existing browser, or erasing or otherwise altering your browser’s cookies files may also clear certain opt-out cookies, plug-ins, or settings.
THIRD-PARTY WEBSITES
The Site may contain links to third-party websites and applications of interest, including advertisements and external services, that are not affiliated with us. Once you have used these links to leave the Site, any information you provide to these third parties is not covered by this Privacy Notice, and we cannot guarantee the safety and privacy of your information. Before visiting and providing any information to any third-party websites, you should inform yourself of the privacy policies and practices (if any) of the third party responsible for that website, and should take those steps necessary to, in your discretion, protect the privacy of your information. We are not responsible for the content or privacy and security practices and policies of any third parties, including other sites, services or applications that may be linked to or from the Site.
SECURITY OF YOUR INFORMATION
We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse. Any information disclosed online is vulnerable to interception and misuse by unauthorized parties. Therefore, we cannot guarantee complete security if you provide personal information.
POLICY FOR CHILDREN
We do not knowingly solicit information from or market to children under the age of 13. If you become aware of any data we have collected from children under age 13, please contact us using the contact information provided below.
DO NOT TRACK AND GLOBAL PRIVACY CONTROL
Most web browsers include a Do-Not-Track (DNT) feature that signals your preference not to be tracked online. Because no uniform technical standard for DNT has been finalized, we do not currently respond to DNT browser signals. However, we do recognize and honor the Global Privacy Control (GPC) signal, which provides a standardized opt-out mechanism under the California Privacy Rights Act. See the Global Privacy Control section above for details on how we respond to GPC signals.
OPTIONS REGARDING YOUR INFORMATION
Your Privacy Rights
Depending on your location, you may have the following rights regarding your personal information. Right to Access: You may request a copy of the personal information we hold about you. Right to Delete: You may request that we delete personal information we hold about you, subject to certain exceptions. Right to Correct: You may request that we correct inaccurate personal information we hold about you. Upon receipt of a verifiable request, we will use commercially reasonable efforts to correct the information as directed. Right to Opt-Out: California residents may opt out of the sale or sharing of personal information by activating a Global Privacy Control signal in your browser or by contacting us directly. To exercise any of these rights, contact us at privacy@us.psm.com.
Emails and Communications
If you no longer wish to receive correspondence, emails, or other communications from us, you may opt-out by:
- Contacting us using the contact information provided below
If you no longer wish to receive correspondence, emails, or other communications from third parties, you are responsible for contacting the third party directly.
CONTACT US
If you have questions or comments about this Privacy Notice, please contact us at:
Phone Number
561-354-1100
Email Address
privacy@us.psm.com
Address
1440 W Indiantown Rd,
Jupiter, FL 33458
